From the Blog

FIR Podcast #93: Transformers (of the digital kind)

For Immediate Release

Cross-posted from the FIR Podcast Network

Chris Boyer and Meredith Gould, both Platinum Fellows of the Mayo Clinic Social Media Network, joined host Shel Holtz to talk about these topics:

  • Artificial Intelligence (AI) is poised to have a massive effect on health care. Some impressive results are already being recorded. That means AI will also affect the way health care communicators do their jobs and what they communicate.
  • Last week, the Supreme Court found that access to social media is a First Amendment right, identifying it as a “place” where people access and share information. Will those corporate leaders who think… Read More »

Friday Wrap #219: White House affects perceptions of PR, Instagram crushes Snapchat, and more

Friday Wrap #219I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.

The Big Stories

White House communications team casts negative perceptions on PR practitioners—The team managing communications at the White House is generally viewed as the most visible PR people on the planet. PR practitioners wish that weren’t the case with the current administration and would prefer to distance themselves from Sean Spicer and the rest of the administration’s spokespeople. There was general agreement among PR professionals surveyed by the USC Annenberg… Read More »

A New Model for Employee Communication: Introduction

A New Model for Employee Communication: Introduction

During my session at the IABC World Conference in Washington, D.C., last week, I unveiled a new model for employee communication. While I will continue to refine the model, as it stands it is the culmination of about two years of work. Over the next several weeks, I will explain the model and its component parts in detail. Your feedback and stories will make this series even more useful.

The model and a note

I won’t keep you in suspense. Here is the model:

A New Model for Employee Communication

One quick note before we go any further: I use the term “employee communication” instead of “internal communication.” Peter Vogt, who ran employee communications at… Read More »