Holtz Communication + Technology

Book Shel Holtz to speak at your next conference

Shel Holtz is principal of Holtz Communication + Technology. He brings nearly 35 years of experience to his work developing content and communication strategies for large and mid-sized organizations.

Shel focuses on online and social media, internal communications, crisis management and other dimensions of organizational communication.

Shel is available for consulting and speaking engagements.

From the Blog

Rejoice! Employee use of social networks has tripled!

Palo Alto Networks is out with its annual numbers on employee work time spent on social networks. The company’s conclusions are based on analyzing raw data from 1,600-plus companies for a seven-month period last year. Their press release on the study confirms something we already suspected: “explosive growth in global social networking and browser-based file sharing on corporate networks, with a 300 percent increase in active social networking. (e.g., posting, applications) compared with activity during the same period in the latter half of 2010.”

The press release quotes the company’s CMO, René Bonvanie, saying “Whether or not… Read More »

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The Hobson & Holtz Report - Podcast #635: January 23, 2012

Posted on January 23, 2012 11:37 am | For Immediate Release

Content summary: FIR Book Review of ‘YouTube for Business’ is up; reminders: inaugural FIR Book Club on Jan 27 with Christopher Barger, GaggleAmp webinar on Jan 31; new FIR Interviews posted: Bob Fine, Social Media Monthly magazine, and Adam Kmiec, Walgreens; CREWE project to audit Fortune 100 on Wikipedia; News That Fits: of course employees are three times more active on social networks; Ragan promo; Dan York reports on the first battle against SOPA won, and more; could a ‘Secret Facebook of Power’ work for your organization?; the Media Monitoring Minute with CustomScoop; Pinterest buzz continues to grow; listener comments;… Read More »

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FIR Interview: Walgreens Social Media Director Adam Kmiec

Posted on January 21, 2012 12:19 pm | Crisis Communication | For Immediate Release | Social Media

Walgreens Prescription Club FIR co-hosts Neville Hobson and Shel Holtz interview Adam Kmiec, director of social media for Walgreens, the largest drug store chain in the U.S. and a Fortune 50 company. Walgreens has engaged in the last 10 days or so in a social media-focused effort to build awareness among customers of alternatives to Express Scripts, the prescription benefit manager through which hundreds of thousands of people pay for the prescription medications. Unable to reach an agreement to renew their contract, Walgreens no longer accepts Express Scripts but using mechanisms like Prescription Savings Club membership (left) to retain customers.